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Social Media Lawyer Services 

We understand the ever-evolving landscape of social media and the unique legal challenges it presents to influencers and marketing agencies. We specialise in Defamation & Media, and Commercial law and are therefore uniquely equipped to handle a wide range of legal issues facing modern influencers and agencies. As your trusted legal advisors, we will navigate these complex issues and help you protect your interests. 

BlackBay's Social Media Lawyer Services is an all-inclusive legal support and compliance solution designed specifically for the distinct challenges that influencers, talent agencies, and brand agencies encounter in the fast-paced realm of social media and influencer marketing. By delivering a specialized and efficient solution, BlackBay empowers clients to effortlessly steer through the multifaceted legal environment, allowing them to concentrate on advancing their businesses and careers.

Social Media Lawyer

Advertising & Marketing

Advertising and marketing are the lifelines of social media presence. However, the fast-paced nature of social media can make it difficult to ensure that all content meets regulatory requirements and ethical standards.

Services Include:

  • Review of advertising content: Before your content goes live, we will meticulously review it to ensure it complies with relevant laws and industry guidelines, minimizing the risk of legal disputes and protecting your brand’s reputation.

  • Marketing strategy consultation: We provide bespoke consultations to help you devise marketing strategies that are not only impactful but also in alignment with legal and ethical standards.

  • Influencer partnership and endorsement agreements: Collaborating with influencers is a popular marketing strategy, but it comes with its legal challenges. We help in drafting and reviewing contracts for influencer partnerships, ensuring that the terms are clear and protect your interests.

  • Disclosure requirements guidance: We offer expert advice on how to properly disclose sponsored content and adhere to consumer protection laws, maintaining transparency with your audience.

Advertising and marketing on social media are often under scrutiny. By employing our services, you can rest assured that your advertising content and marketing strategies are compliant, ethical, and effectively serving your brand’s interests.


What makes us different

We have built a comprehensive legal ecosystem for social media influencers and marketing agencies, and through this approach, BlackBay Lawyers sees itself not just as merely providing piecemeal legal advice, but a true partner offering a complete legal solution enabling our clients to become stronger, more resilient and achieve the big picture.

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Our Social Media Lawyers

Our Social Media Law team combines decades of experience in the legal industry with countless successful outcomes. Together with our leadership, we have constructed a purpose built team for the growing need of specialists in the Social Media Law sector. 

Practice Head

Victoria-Jane Otavski

Victoria-Jane is a highly respected defamation lawyer in Australia, renowned for her extensive experience and expertise in the field of defamation and media law. She is a trusted advisor for many high-profile individuals, providing exceptional legal representation for all types of defamation cases.

With over 15 years of experience in defamation law, Victoria-Jane understands the complexities of the field and the importance of balancing her clients' needs for vindication with the need to protect their reputation. Her unique combination of broad general practice experience and specialized practice areas allows her to provide strategic and comprehensive legal advice to clients, whether they are the plaintiff or the defendant in a defamation case.

Social Media Lawyer - VJO

Social Media Specialist

Isabella Orlic

Isabella is a dynamic member of the team at the forefront of law in the digital age, focusing on defamation, media, commercial, regulatory, and employment law. Her practice is geared towards assisting clients in the social media, marketing, and creative sectors, adeptly navigating complex legal challenges unique to these industries.


Committed to forging genuine partnerships with her clients, Isabella leverages her litigation background to offer both advisory services and effective dispute resolution in court. By closely monitoring the ever-evolving landscape of social media, marketing, and digital realms, Isabella is dedicated to safeguarding her clients' interests and enabling them to grow their brand, audience, and influence with confidence.

Social Media Lawyer - Isabella Orlic

Our Approach

At BlackBay Lawyers, our purpose is to empower our clients to overcome their legal challenges with confidence that not only achieve positive results but also foster growth, innovation, and success


We do this by providing exceptional legal solutions that combine the expertise of the best legal talent with cutting-edge technology. Our team is comprised of specialists in Commercial, Regulatory, Employment, and Defamation Litigation.


We are dedicated to delivering the highest level of service in a holistic manner.

Team of Social Media Lawyers

How we help our Clients

BlackBay Lawyers Retainer Services

At BlackBay Lawyers, our top priority is to ensure that your brand and business is protected from legal risks and disputes in the dynamic world of social media. By choosing a retainer-based in-house relationship with us, you'll benefit from the combined expertise of our media law and litigation teams.

Our media law team will work closely with you to create custom-tailored strategies to prevent potential legal disputes, including:

  • Compliance with industry and legal codes (ASIC, ACCC, ATO, AiMCO, and Ad Standards)

  • Identification of potential legal risks before they arise

  • Development of bespoke employment agreements and templates

  • Pre-publication advice to protect against defamation claims.

Should the need arise, our team of expert litigators is ready to step in and defend your interests in the case of litigation. Trust us to act as a smoke detector for your business and help you resolve legal disputes swiftly and effectively, allowing your business to continue operating with minimal damage.

BlackBay Insights

Social Media Law News & Resources

Our expertise. 
Your call. 

Level 30, 133 Castlereagh St, Sydney, NSW 2000 Australia

Make an enquiry

Arrange a consultation with the BlackBay Lawyers team.

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